Jacksonville, FL, USA

Category: Web Development Services

Strategy-Driven Custom Website

Looking for long-term growth? After establishing the website goals, we'll set up monthly, quarterly benchmarks for the year. Perform an in-depth study of your audience, and have a thorough understanding of your competitors. What they're doing right and/or wrong to uncover opportunities and build impactful features into the website to drive growth month over month.

PayPal Credit

90-day bug-free guarantee

Strategy Research & Planning

Strategy research and planning is the most overlooked first step to web development yet the most important phase in building a successful online store. Without a clear understanding of your target audience and your competitors, your website may not perform as expected or reach its full potential.

During this phase, you’ll gain a clear understanding of your users, their pain points and how your website can help them. This research will be the blueprint and foundation of building you a peak performing website that performs well right out of the gate at launch.

The Strategy session is designed so that you don’t spend time, energy and money on activities that aren’t working.

During this session, we’ll concentrate on the following areas:

Website audit (for website redesigns)

Business goals

Competitive analysis

Personas

Journey mapping

Create user flows and website architecture

Topics and keywords

SEO strategy

Create a list of features needed for the website

Branding and visual design

Integrations and technical considerations

A specific strategy that pertains to the website

Store Set up

Properly set up the admin section, store details, CMS, and meta-description.

Configure and set up:

  • Blog
  • Inventory (up to 10 SKUs)
  • Image Optimization
  • Order-Fulfillment
  • Shipping
  • Checkout & Payments
  • Taxes
  • Customer Service
  • Customize Email Templates (logo, brand colors, and language)
  • Collections
  • Setting up domains
  • Technical guidance and training

Theme Design, Development & Optimization

We'll assist in selecting the best theme based on layout and features needed to support the website strategy. Build and launch the website within 45-days to begin collecting user data for analysis.

If we're performing a website refresh, we'll conduct a website audit to determine misalignment and gaps to the website strategy.

  • Branding (Match theme colors and fonts)
  • Basic SEO Implementation:
    • Title
    • Keywords
    • Meta Description
    • Alt Tags
  • Flexible homepage through the use of Sections
  • Page Creation
  • Photos/Icons Optimization
  • Shopify App integrations (up to 2 installs)
  • Social Media
  • Google Analytics
  • Google Search Console
  • Bing Webmaster

Conversion Rate Optimization

Your website isn't a "set it and forget it" static display of information. With a solid strategy in place and a website built for performance, we'll take a data-driven approach to improve the website over time.

We continuously collect real user-data to build impactful features and generate momentum month over month to grow your business. With this data will discover new opportunities while learning the users of your site.